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VF Corporation Director, Product & Merchandising - Apparel (Vans APAC) in Shanghai, China

YOUR RESPONSIBILITIES WILL INCLUDE: Including but not limited to:

  • Manage a simplified, empowered offense grounded in key ways of working: multi-season approach to product mix; franchise and classification excellence; and managing for product essentials, newness, innovation & exploration.

  • Distill and drive consumer/market insights and strategic concepts into a rolling, multi-season product line architecture that considers the full consumer journey.

  • Drives the APAC apparel product creation strategy while commercial opportunities, including speed creation, celebrating local relevant moments and hyperlocal capsules.

  • Proactively lead product lifecycle management to effectively serve our consumers.

  • Partner with finance and planning to set target financial goals (revenue, units, and margin) and number of consumer choices against attributes (e.g. franchise, consumer dimension).

  • Create regional architecture framework and translate global direction into initial line plan to identify what product we will bring to the consumer, bringing clarity to investment and divestment strategy.

  • Determine and tag product fields for strategic intent (e.g. how a product serves a given consumer), product lifecycle, and pricing architecture.

  • Lead strong partnership with Marketing and Demand Planning to deliver against the Line Plan, ensuring plan meets consumer needs and financial targets.

  • Sets guidelines, targets, and follows through on APAC Adoption inclusive of harmonization targets, while maintaining ongoing Global connectivity with clearly defined checkpoints and feedback loops.

  • Foster strong, integrated partnership with Product peer & team, soliciting input & expertise for agreed-upon Line Architecture.

  • Lead the apparel product and merchandising team

WHAT WE WILL BE LOOKING FOR IN YOU:

  • Strong communication and collaboration skills

  • Strong logic and reasoning skills including Retail and Financial acumen

  • Analytical mindset with strong knowledge or retail and apparel industry

  • Merchandising principles, assortment planning including retail math

  • Bias for action / self-directed / problem solver

  • Insights or familiarity with Streetwear consumer and market trends (Vans consumer is a plus)

  • Language: Fluent in English; proficiency in Mandarin a plus

  • Project management skills

Competency Requirements :

Behavioral Competencies –

  • Resilience

  • Building trust

  • Cultural Fit

  • People Leader and Team Player

  • Building Partnerships

  • Planning & Organizing & Tracking information

  • Customer and Consumer Focus

  • Result oriented

  • Curiosity

Desirable –

  • Adaptability

  • Innovation

  • Continuous Improvement

  • Story telling

  • Empowerment

Functional Competencies –

  • Microsoft- especially in Excel and Powerpoint

  • FlexPLM experience is a plus

  • Merchandising Logic and assortment building

  • Apparel creation process

Experience

Minimum Relevant Experience: +10 years’ experience in merchandising, preferably in the fashion industry (Apparel is a plus)

Minimum Supervisory Experience: +5 years

Language Proficiency:

  • Fluent in : English

  • Mandarin is a plus

R-20240319-0004

VF Diversity Vision Statement VF is committed to creating an inclusive environment that welcomes and values the differences among all of our associates, customers, suppliers and the communities in which we live and conduct business. The continued success and growth of VF is enhanced through initiatives that promote diversity throughout VF around the world.VF is an equal employment opportunity/ affirmative action employer of minorities, females, protected veterans and the disabled. VF is committed to providing equal opportunities in employment, and treating our VF associates and VF applicants without discrimination on the basis of their race, color, gender, age, national origin, religion, sexual orientation, gender identity or expression, marital status, citizenship, disability, protected veteran status, HIV/AIDS status, or any other legally protected factor.

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